London based artist.


The UK-based Gill Button’s illustrations are done in a playful, painterly hand that makes the visages, coifs, and poses of high fashion both intimate and accessible. Like the stray wisp of hair framing the face of the immaculate model or the untucked edge of a t-shirt holding a look together, the confident, fluid brushwork of @buttonfruit’s illustrations make beauty and glamour ever more beautiful and glamorous by rendering the imperfect details—slight asymmetry; the palette of colors that make up the purplish blue shadows under an eye. Forget Photoshop or airbrushing: the magic is in seeing every stroke, every painterly decision. The illustrations are sleek, fluid, and effortless—the artistic equivalent of that hip, disaffected friend you adore and secretly wouldn’t mind emulating. Tightly cropped on Instagram, the compositions pull the viewer up close and personal: @buttonfruit’s fashion portraits are at once confrontational and cool, intimate and vulnerable.
In her riff for #GucciGram on the #GGCaleido and #GGBlooms prints, @buttonfruit gives the model a sharp, intelligent gaze; she’s a woman who knows how to get what she wants, and she’s dressed to do it. The artist’s characteristically fluid brushwork and eye for color render patterns in confident, crisp detail; it’s dazzlingly clear and refreshing to look upon.

Text by Larissa Pham for Gucci

Select Exhibitions:

• Drawn In, group show Wilding Cran Gallery, LA: 16th - 30th August 2017

• Jardin du Palais Royal, 145, Galerie de Valois, Paris: Less is More Projects group show 11th May - 24th June 2017
• de Bijenkorf, Amsterdam: Eye Of The Day, Mata Hari: 13th March - 3rd June 2017
• YIA Art Fair, Brussels: with Less is More Projects 20 - 23 April 2017
• Room Capacity, Berlin, Gallery Weekend Berlin: 28 - 30 April 2017 (and running until tbc)
• London Art Fair, James Freeman Gallery: 17th - 22nd January, 2017
• YIA Art Fair, 20-23 October, 2016, Le Carreau du Temple, Paris (with Less is More Projects)
• "The Divine Marchesa", (solo show), Less is More Projects, Paris: 1st October - 26 November, 2016
• Decadents, 4 artist show at James Freeman Gallery, London: 14th July - 5th August, 2016
• Art and Antiques Fair, Olympia, London: 28th June 2016 - 3rd July 2016, with Fashion Illustration Gallery
• YIA Art Fair, Brussels: 20 - 24 April 2016, with Less is More Projects
• The Bluebird, London (solo show): 19th Feb - 4th March 2016
• 2015 YIA Art Fair, Paris (3 person show with Less is More Projects)
• 2014 Threadneedle Figurative Art Prize, Mall galleries, London
• Queen Elizabeth Hall, London
• Coningsby gallery, London
• Gabriele Skelton, London (solo show)


1992-1995: Kingston University London, BA (hons) Illustration
1991-1992: Maidstone College of Art

Select Client List:
Dries Van Noten
de Bijenkorf
Harper's Bazaar
United Nations / ILO
British Airways
Wolf Ollins
Vanity Fair
The Times
The Independent
Royal Mail
Abacus Books
Little Brown